LE MANS 24HR RACE

Toyota announced their participation in the FIA World Endurance Championships at the end of 2011 and since this time we have undertaken the responsibility as their event partner responsible for delivering guest activities at selected events, including the prestigious Le Mans 24 Hours.

We have worked closely with Toyota to activate their involvement at Le Mans and were responsible for overseeing the delivery of a wide programme of activities for invited guests including setting up the hospitality suite at the circuit, overseeing ticketing, accommodation and VIP logistics, as well as co-ordinating the onsite activities for guests including garage visits and circuit tours during the race.

For 2019 we acted as the first point of contact for all Toyota National Sales and Marketing Companies (NMSCs) who used the event as a marketing platform. We provided an experienced multi lingual team to manage over 300 VIP guests each day ensuring everyone enjoyed an unforgettable experience at the Le Mans 24 Hour Race.